Guaraná Blog | Guarana (9)

Notable Trends Promoting The Expansion of the InsurTech Industry

April 11, 2019

As the pressure increases for businesses to remain relevant in a world dominated by technology and with the emergence of InsurTech 2.0, there is a digital urgency in the insurance industry. There is an increasing need to combine technology with the sector to ma

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How Mobile Development is Influencing the Photography Industry

April 4, 2019

Your smartphone is your best camera because it is always on you. Of the devices used in 2017 to capture images, 85% of people used smartphones, 10.3% used digital cameras and 4.7% used tablets. While also being a social media platform, Instagram is one of the m

The Importance Of Social Media In Your App Development Process

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The Importance of Integrating Social Media in your App Development Process

March 28, 2019

With more than 3 billion people around the world using social media every month and 87% of social media app users checking Facebook at least once a day, it is safe to say that there is an overwhelming amount of traffic amassing to these sites.

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What You Should Consider When Preparing a Mobile App PRD

March 21, 2019

A product requirements document (PRD), also known as the scope of a mobile app development project, outlines the basic functionalities and technical specifications before the app building process begins, acting as a guide and the foundation for the project.

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The Top 8 Most Thriving Blockchain Startups in Canada

March 21, 2019

The concept of blockchain is a fairly recent trend, with only 0.5% of the world’s population utilizing the technology as of 2017. For those of you who may not know how to define blockchain technology, it is known as a digital ledger stored in a distributed netw

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A Guide to Mastering Funding for your Toronto App Startup

March 21, 2019

According to Forbes, within the first 16 to 18 months, 8 out of 10 entrepreneurs fail due to lack of funds and 50% of small businesses that began in 2011 failed in the first four years. It is no secret that becoming an entrepreneur has its fair share of challen

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8 Most Disruptive Insurance Technology Startups in Canada

March 14, 2019

Insurance technology, also known as insurtech, involves taking advantage of new technology and combining it with the insurance industry to make it more efficient and accurate. In 2016, 38% of insurtech startups worldwide were made up of digital insurance busine

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Here’s How to Avoid the Top 6 Reasons Why Apps Fail

March 7, 2019

App stores have become oversaturated with applications performing the same functions and solving similar problems, and as more apps filter in, standing out from the competition becomes tougher and tougher. According to a Gartner prediction, fewer than .01% of m

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The Key Elements of Successfully Pitching an App Idea to Investors

February 28, 2019

One of the scariest challenges startups have to go through is finding their first investment and the thought of having to pitch an idea to investors might sound like an intimidating task. Luckily, we have come up with essential strategies that can help win over

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The Top 6 Techniques for Boosting App User Retention

February 21, 2019

It is one thing to acquire users but to actually keep them engaged enough to want to continue using your app long-term is a whole other story. This is why it’s advisable that app user retention strategies and features are taken into account while scoping your m

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Partners - not providers

Guaraná will act as your partner and advisor throughout the whole process. Our app development process is tailored to be collaborative and we truly embrace each one of our projects. Being a well rounded and skilled team makes us a great long-term partner for both startups and established companies.